Is Google phasing out the power of paid directory listings for SEO?

If you have approached an SEO company in recent years or are in the industry yourself then you will know that one of the common things for any Search Engine Optimisation campaign is the use of a marketing budget for Press Releases and high value directories. The theory behind the directories is that you are [...]

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Web Design Lisburn

With Lisburn’s continual growth as a city there has never been a better time for local business to reach out to their customers via the internet by establishing an online presence with web design in Lisburn. Upon a recent visit to Lisburn something that struck me was the amount of small niche businesses that did not appear to have websites listed in the outside of their [...]

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SEO Lisburn – Search Engine Optimisation

So you own a business in Lisburn and you have invested money into a new website but you are disappointed that you aren’t getting any traffic and you are nowhere to be seen in the SERPs (search engine results pages) for your keywords.  Sound familiar? If this is the case you likely haven’t taken search engine optimisation [...]

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SEO Derry – Search Engine Optimisation

If you are having trouble getting your business found on the internet in Derry as many businesses are discovering, it’s not just a simple fact of creating a website and sitting back whilst the traffic comes to you…it doesn’t work like that.  For a start search engines don’t know how to distinguish one website from another in terms of [...]

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Search Engine Optimisation in Belfast – Top 3 tips for a local business

Search Engine Optimisation doesn’t have to be expensive. Before visiting a profession company there are many things that you can do to increase your online presence locally. Here are 3 top tips that should help anybusiness jump up in Google’s rankings. Google places For those of you who are not aware Google Places is a tool used by Google to help local businesses get found [...]

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Has Google Devalued Domain Rich Keywords?

When I first entered the world of SEO it didn’t take me long to come up with the name Belfast SEO. It was a simple case of following the ABCs of optimising a website. Strong keyword rich URL  – In the domain if relevant or in the sub page with named permalinks Highly Optimised Title  – [...]

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Internet Marketing – much more involved than meets the eye

Before recently attending a SEO Meetup in Belfast I had the preconception that it would be all the local SEOswho were in the industry sharing their experiences with each other but to my surprise this was not the case. The majority of those who attended were not SEOs at all but rather people who were affiliated [...]

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How will Google Instant Previews affect your business?

As many of you will have noticed Google has recently added a new dimension to its search results by introducing Google Instant Previews. In essence this gives you a quick snapshot of the website before entering it and leaving the Google results page. What affect will it have on a business that has already invested money in SEO? In my opinion there are 3 main things that will definitely be impacted as [...]

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Google to reveal its SEO secrets for charity

When it comes to keeping secrets about Search Engine Optimisation nobody does it better than Google. The methods that they use to determine the ranking of a website are by far the most sought after by millions of businesses wanting to get an edge over their competitors. So getting the chance to meet some of the guys in the [...]

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How important are internal links for SEO?

When I first started learning about Search Engine Optimisation there were two main elements that appeared to be paramount to the success of a highly ranked keyword. The first being the coding of the website itself i.e. identifying your keywords via URLs, title tags, H1 tags, alt descriptions, keyword density etc. The second was link building i.e. [...]

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